Membership 2.0: Enhancing Community Engagement in the Web3 Music Space

2 min readMar 15, 2024


TokenTraxx is proud to introduce Membership 2.0, a groundbreaking initiative designed to foster community loyalty and engagement, whilst rewarding our biggest supporters. This is designed to support the success of creators and curators, since the success of any NFT project hinges on its community engagement and loyalty from a dedicated and active community.

Membership 2.0 represents the next step in the development of TokenTraxx Membership, which launched in early 2023, offering monthly perks to community members. We’re planning to deepen connections, incentivise participation and make Membership fun.

Membership 2.0 introduces gamification elements to incentivise contributions and community activations. Members can earn points through various activities and quests, with leaderboards determining their share of a monthly TRAXX Airdrop (the first one will be 60K). This approach encourages participation from all tiers, ensuring that even Silver members can actively engage and win rewards.

How it works: Users can opt into the gamified experience by becoming Silver, Gold or Platinum members, retaining access to existing monthly benefits while earning points for engagement. The process is simple:

  1. Access the new Membership page.
  2. Complete quests to enter the leaderboard.
  3. Earn points and climb the leaderboard by completing tasks.
  4. At the end of the month, receive a share of the TRAXX pool based on participation and leaderboard position.

Benefits: Membership 2.0 offers a win-win scenario for members. Those who actively participate not only enjoy enhanced engagement and rewards but also contribute to the overall vibrancy of the community. Meanwhile, even passive members continue to receive their regular benefits, ensuring inclusivity and accessibility for all.

TokenTraxx’s Membership 2.0 represents a significant step forward in community engagement within the Music NFT space. By leveraging gamification and rewards, TT aims to foster a thriving community ecosystem while providing value to all members.




An NFT marketplace built by musicians for the music community. Create, curate and collect the hottest tracks.